For some people, re-strategising translates to failure in the initial business.
This, however, does not apply to the young and amiable businessman, Eyo Bassey, the brain behind e-commerce company, Payporte.
For him, re-strategising is recalibrating and putting your first foot first.
This is what the man has been up to with his business in recent months, as he takes Payporte to the next level, making it an exclusive fashion, lifestyle and entertainment brand.
The new Payporte will not carter for fashion items for all, but for those within the ages of 16 and 35, with an exception to special demands.
Asides fashion attires, the company will now focus on soft wearable items such as ear pod with the aim of serving Nigeria and sub-Saharan Africa better.
Bassey, whose successes have been immeasurable boosted the profile of his company recently, adding a new outlet in Delakes Mall located on Admiralty Way, Lekki, Lagos to his long list of outlet even as he hopes to achieve more milestones such as having five million fashion items on his platform before Black Friday, opening other outlets in Ibadan, Abuja and Port Harcourt soonest and taking his brand to Ghana and Kenya before the end of the year.
With a young team, Bassey is focused on making his target audience trendier, while hoping to clothe all Nigerians with dignity by 2025.
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