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“Our mission is to use technology and the internet to connect people”- Jumia CEO

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At the just concluded Financial Times Summit held in Lagos, the chief executive officer of Jumia Nigeria, Juliet Anammah said the company’s mission is to use technology and the power of the internet to connect people and enable them to have access to buy products online. She made the remark while speaking on how Nigerian companies can seize the opportunities presented by the rise of tech in Nigeria.

 

According to her, Jumia’s mission of providing a viable and sustainable platform for buying and selling of a wide assortment of products online is producing positive results as the company currently has over 10,000 vendors or sellers, over 5 million products listed on the platform, and millions of daily visits.

 

Although, Anammah identified logistics (efficient delivery of products) among other things as the biggest challenge of eCommerce in Nigeria due to the infrastructure deficit in the country. Yet, she remained optimistic that despite these challenges, eCommerce will continue to thrive in Nigeria.

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Her words: “Jumia is an eCommerce platform, and our role is to enable consumers to have access to buy products online. At the moment, we have over 10,000 vendors ranging from manufacturers to small & medium size businesses who have listed their products on Jumia. Today, we have over 5 million products available for sale on Jumia. You can buy everything, from a can of Coke to solar panels on Jumia. Basically our mission is to use technology and the power of the internet to be able to connect people, bridging knowledge that is typically asymmetrical in Africa.”

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Speaking on the prospect for domestic investment in eCommerce in the country, Anammah said: “there are opportunities certainly in Nigeria. Jumia is in about 15 African countries, so those opportunities are just beyond Nigeria. For instance, Jumia as an ecosystem started with the basic eCommerce platform itself, so basically people can go online and shop. At the same time, the back end of that is logistics. A lot of infrastructure comes to play: people need to have tricycles to make final deliveries to customers, and vans to network from point A to point B. There are people who invest in systems that power the things we do online.”

 

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Glaring Signs You Are Addicted to WhatsApp

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WhatsApp

WhatsApp is one of the most widely used apps in the world today. You will find it in almost every smartphone. The average user checks WhatsApp more than 23 times per day. This means that the average user is addicted to WhatsApp. You can say this is still within a reasonable limit. However, if you cross this line, you are definitely addicted to it. The concern here is that some persons do not know that they are devoted and worship WhatsApp. Here are some of the signs you can look out for to know.

You check WhatsApp first thing after waking up

Gone are the days when you’d wake up, brush and pick your Bible or Quran to read in the morning. It’s so easy now when the phone is lying next to you and your hand subtly grabs the phone and checks the number of messages in WhatsApp. Next, you forward the jokes to different groups and friends.

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You are texting non-stop while walking on the road

Ever had someone told you ‘Hey watch out’ because you were too busy messaging your friends? It happens many times. If you cannot resist the urge to WhatsApp while walking on the road, you need to reconsider it. If you think sending messages or texting is more important than your safety, well you are addicted.

Driving, eating or sleeping. You check WhatsApp

If you can’t resist the urge to check the message as soon as it beeps even if you are driving, eating or sleeping, which means risking driving or compromising on sleep, then you are addicted to it. You need to mellow down and take control of your life.

Your WhatsApp status shows online at 2 am

If it shows online at 2 am, it means obliviously you are wide awake texting or doing one or the other things in WhatsApp. Constantly updating your status and checking your friends profile pictures and waiting for validations from your friends regarding your profile picture is a sure sign of your addiction to WhatsApp.

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Checking WhatsApp repeatedly if they have read your message

If you wait anxiously to see those blue double ticks that show your message has been read, you are definitely addicted. As soon as you hit that pin, you start expecting your friends to pick up the phone and check your message. They will check it when they think they should. You don’t have to pick your phone every time it beeps to check if they have received it or not. If your phone needs frequent charging due to the app, then you need to hold on and take it easy.

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How Use Technology to Pull Ahead of Your Competition

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Competition everywhere is in every business no matter what you do or how you do it. This is because the business space or enclave is big enough to accommodate everyone. It might be products, it could be services, it could be a combination of both, but the competition will certainly be there.

So, no matter the competition, technology help be ahead of your competition. We share some of the ways you can deploy technology to get ahead.

Social Media

When you think of social media you probably initially think of your friends and family, or memes to be shared and petitions to sign. However, you can also utilise social media successfully for your business; it can be the perfect way to showcase what you can do and what you have to offer to hundreds or even thousands (or more) of people. When you sign up for either: Facebook, Twitter and Instagram. You can create posts that show exactly what your business is all about, and why people should buy from you.

Website

Simply using a social media account is not enough if you want to get ahead of the competition; it should be part of your marketing strategy, not your entire strategy itself. A website will also be required if you want to beat your competitors. A website promotes trust, showing that you intend to be a long-term business, investing in your products, your customers, and your future. It will also help you to develop your brand. This will help people choose you rather than someone else. A website also allows you to sell even when you aren’t physically at your desk, or even awake.

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SEO

SEO (Search Engine Optimization) is important if you really want to get ahead of the competition. You don’t have to know exactly how it works or be at ease with knowing all about algorithms and computer programming, but you should understand the basic principles of SEO and use it to your advantage wherever possible. There are many different aspects to SEO and you will need to do some thorough research or use a third party to help you, but some of the pointers you can implement yourself include keywords and phrases. You can use these important keywords within your website content, especially your blog.

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Online Ads

Ads on Google, Facebook, Twitter and Instagram are making tons of dollars from online advertising. This is because so many businesses are taking advantage of online advertising to push their products to billions across the world that are on these platforms.

Create Surveys

Finding out what your customers really think about what you are doing, and discovering if there is any other way you can improve how you serve them is crucial if you want to grow and be successful, and it is yet another way that you can get ahead of the competition; knowing where your strengths and weaknesses lie means you can work on them to become the very best. You can use tech to send out specially designed surveys to your customers who have opted into your mailing list, asking them to complete the form to give you some ideas on how to improve.

 

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Five Ways to Women Can Protect Themselves on Twitter

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Due to its public nature, Twitter is one of the most notorious social media platforms when it comes to online harassment. And it’s not just celebrities and public figures who get abuse heaped on them. There are endless stories of regular people who have been attacked, often for simply speaking out. Some governments have even passed laws targetted at social media users in order to fight this harassment and abuse on social media. It even more important for women to protect themselves on Twitter. Below are some of the ways women can protect themselves on Twitter.

Use multiple profiles

Women whose careers depend on keeping up a public profile may find it helpful to use multiple accounts. In fact, businesses often do in order to target different audiences. You’ll want to create a personal profile and a public one. Your personal profile should have the strongest privacy settings. Since Twitter’s default setting is public, you’ll have to opt into this. This second profile will be your public one. If you use Twitter for your job, this is going to be the one that represents you professionally, so make sure not to Tweet about anything too personal. Note that you can’t keep both accounts open on the same browser at the same time. If you want to have them both open, either use different browsers or use the Twitter-supported app, TweetDeck.

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Prevent hackers from taking over your Twitter account
Twitter accounts can be hacked by people who want to harm your reputation and cause chaos. That said, regular people also have their accounts hacked with alarming frequency. To prevent this, use a strong password and allow login verification.

Report and block abusers

If you do receive an abusive tweet, you can block the person who sent it. One of the problems with blocking is that it’s really easy for users to create new accounts – often termed “sock puppets” – that hasn’t yet been flagged. One way to deal with this is with the app Block Together. Block Together will automatically block any account that tries to follow you that’s been active for under 7 days, that has under 15 followers, or that your followers have blocked. It’s most helpful when you’re being attacked by an army of trolls. In addition to blocking users, you can also report abusive incidents to Twitter.

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 Don’t Geotag

Geotagging is when your post includes the location from which it was sent. To keep yourself safe from doxing and stalking, it’s best not to use this function. Fortunately, geotagging requires you to opt-in, so by default, your location won’t be shown. When you compose a tweet, you’ll see a location button at the bottom. (It looks like a dropped pin.) If you tap it, you’ll have the option of adding your location to your tweet. Don’t do it.

Prevent doxing

The most extreme form of online harassment is doxing. Doxing is when someone’s personal information, such as their address, phone number, place of employment, banking details, and even information on their family members, is published online as a call for others to harass them. To prevent doxing, Google yourself, subscribe to a service that will delete you from data broker sites (PrivacyDuck or DeleteMe) and check that your email account hasn’t been involved in a data breach.

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